Stepping up to the Plate! Why Take-Out Bags Are Growing Businesses!

Many people judge a restaurant based off of the food, atmosphere, and prices, and why wouldn’t you? No one wants to eat an overpriced meal and still be hungry afterwards, and there’s nothing worse than shouting across the table so your date can actually hear what you’re saying over the loud chatter and clashing of dishes. [...]

Read More →

Target Audience 101: Who are They and What Does that Mean for You?

How well do you know your target audience? Do you know how to discover who your main groupies are made up of? What makes up a target audience and why should you care anyways? Knowing who your target audience is can be crucial to becoming a social media junkie for your business. Target Audience Predictions Chances are you [...]

Read More →

Fighting Childhood Poverty One Red Nose at a Time

Currently there are over a billion children worldwide who are living without one of the three basic living necessities: food, education, and medical care; twenty one percent of those children live right here in America. Thanks to Comic Relief, a non for profit organization, over 8.3 million young lives have been changed [...]

Read More →

Social Media Relationships: The Clichés that Actually Make Sense to the Marketing World

Getting your brand and all its glory in front of hundreds of people is daunting. How is your target audience ever going to know that you even exist on social media? And when they do know, how are you going to get them engaged and keep them interested on everything you have to offer? How do you get your fans to stick with [...]

Read More →

It’s Not What It Seems: Hidden Messages in Brand Logos

Look again. From your television to your car or from your new kicks to the soda you’re drinking, there’s a hidden message in so many popular company logos that you may have never even known about. Sometimes it takes a twist of your head, looking at something upside down, or just taking a step back. But once you see it, [...]

Read More →

Top 4 Clever Packaging Designs! Why You’ll Want to Buy These Products TODAY!

There’s more to buying a product than the name brand or the product itself. Well, maybe that’s not entirely true. Most of the time we shop based off brand and price, right? Well we’re here to show you there’s more to buying a product than the name on the box. And sometimes, it’s worth the few extra bucks to get a good [...]

Read More →

7 Easy Ways to Reduce Packaging Waste and Save Money

Rising landfill costs have compelled manufacturers, retailers, and distributors to use packaging material as efficiently as possible and prevent waste. From using reusable packaging to product refills to self-dispensing solutions, retail businesses are trying every way to reduce their packaging waste but the most effective [...]

Read More →

Staycation: A Retailer’s Guide to Making the Shopper’s Summer a Real Trip

Millions of shoppers and their families embrace the idea of Staycations over the summer. They make their own fun close to home—and smart retailers ought to join in. This infographic created by Medallion Retail introduces you to the average Staycationer and provides some unique ideas for retail displays that are sure to [...]

Read More →

Use Pop-up Shops to Drive Holiday Foot Traffic

photo credit: designwire.interiordesign.net What is a pop-up shop?A pop-up shop, also known as flash retailing, is a small, temporary store that “pops up” somewhere for either one day or up to several weeks. Pop-up stores usually sell either new or limited edition items; it’s also becoming popular to sell holiday items in [...]

Read More →

Tis the Season for a Jolly Window Display

photo credit: zimbio.comThey don’t say “tis the season” for nothing! Christmas is the most popular holiday and you should use this to your advantage! People are in the holiday spirit and everyone’s thinking about buying presents. You obviously want them to step into your store, but how do you get them to choose yours from [...]

Read More →