Retailing Tips

HOW DO YOU HANDLE DIFFICULT CUSTOMERS?

As a manager of Customer Service, one of the most important questions I ask when interviewing a potential employee is, “How do you handle an irate customer?” I hopefully will get an answer that is truthful and consistent with a good customer service person.There are a few tips that we can use to help in dealing with an [...]

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Courteous is a BIG Word

I was out shopping yesterday for props to use in the photo shoot for our next Catalog and I made some curious observations. In one store, I was buying some material and a note on the counter read,”Ring Bell for Service”. I needed the material cut and so I rang the bell. After a minute or so, I rang it again. This went on [...]

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7 Challenges Successful People Overcome – From a small business perspective

I recently came across a fantastic article on Forbes.com written by Travis Bradberry that discusses 7 challenges that successful people overcome. The 7 challenges are; Age, what other people think, toxic people, fear, negativity, the past or the future and the state of the world. While reading the article it struck me that [...]

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Why You Should Consider Going Custom

We talk about the benefits of customizing your packaging often (and to anyone who will listen). We do this because we truly believe it is one of the most cost effective things you can do to build your brand. As proof of our stance you can see that our company president wrote about the value of custom printing here, here [...]

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12 Ways to Boost Your Summer Retail Sales in 2015

The summer is typically a slow time for independent retailers. As we move into mid July that truism has probably become painfully obvious to you. But there is no need to fret because here are some ways you can take on the infamous challenge small businesses call “the summer slump”.In the realm of personal finance there is [...]

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Better Business Bureau, an expense or an investment?

As a small business we’re all inundated with places to spend our hard earned profits. Many of these expenditures are on things that don’t help us grow our business, but are necessary evils, such as; trash collection, rent, water, etc. I call these pure expenses. Then there are expenditures that I consider investments [...]

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Custom Retail Packaging – Not just Bags and Boxes Anymore

The advertising value of printing your store’s name/logo on retail bags is endless. As long as you’re purchasing bags/boxes as “give-away” items to your customers, you might just as well spend a little more and have those same customers advertise your business as they walk throughout your town carrying merchandise from [...]

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How to Pack a Gift Bag - (Video Tutorial)

Your customers are excited about the gift they just bought from your store, and now you want to make sure they are just as excited when they give the gift. This tutorial will show you how quick and easy it is to pack a gift bag so it looks fantastic every time!  For more great packaging ideas check out our guide: 13 Tips [...]

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Should you Ink Print or Hot Stamp?

What’s the Difference?The big difference between Hot Stamping and Ink Printing that you will see is the way it looks. Hot Stamping is the process of heating up a colored foil and melting it to the bag or box, this gives you a shiny embossed look. Ink printing on the other hand is actually writing in ink on your packaging [...]

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Custom Printed Packaging Made Easy

Many small business owners that we talk too, shy away from custom printing because they think it’s too hard for them to figure out or they don’t have the technical abilities to get it right. Sound Familiar? The truth is custom printing your packaging is easy, there’s just a few simple steps that anyone can do (and if you [...]

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