Building Brand Consistency Part 1: Colors and Packaging

 You’ve heard a good deal recently about rebranding and branding. You have been doing business for a long time and have not really paid attention to the jargon; you have your business and it is based upon service and attention to detail. The ability to brand or rebrand your business using consistency, colors and themes [...]

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Save Money: Packaging as a Tool for Rebranding

 Many small businesses ignore branding because they think it requires massive ad budgets combined with outrageously expensive PR campaigns. While ads and PR will certainly help rebranding, we have a cheaper and easier solution to rebranding your business when you don’t have boatloads of money to spend... Packaging… [...]

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The Role Packaging Plays in Building Your Brand

There is a good deal of “talk” occurring on line these days about branding. While it may seem like another bit of the latest jargon, it’s more then that. Branding is important even for the smallest of businesses.When talking about branding the key word is consistency, from human interactions to products every detail right [...]

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The 5 Elements of Seductive Craft Fair Booth Displays

People visit craft shows because they value the skill and creativity required by hand made crafts... But people BUY at craft shows because of their sudden and intense love of your creations.This guide outlines the 5 elements of successful booth displays that will help visitors fall madly and impulsively in love with your [...]

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Your Feedback in Action: New Nested Boxes

Nested boxes are one product we’ve been getting a lot of requests for, so… we added them. When selecting new products we always take a look at the latest trends and try to find the latest and greatest for you. But, more importantly, we like to hear what you’re interested in and what you use, (because lets be honest if we [...]

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The Next Best Thing to a Pot of Gold

We figured the likelihood of you finding a pot of gold today would be slim to none. After all, the weather isn’t looking like many rainbows will be appearing, and even if they did, you’re probably too busy celebrating to try and find the end of one. Well, we’re here to say don’t worry about missing out on the pot of gold, [...]

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6 Things You've Probably Never Done With Tissue Paper But Might Want To.

Tissue paper is one of those items that you always seem to have around the house leftover from wrapping gifts or maybe collected from gifts you were given. It's uses seem endless, you see it's not just for wrapping, you can use it for kids crafts or make flowers, and even a Christmas tree out it. Since you probably have [...]

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How To Package an Item for Shipping (video)

Shipping is always a concern for fragile items, this quick video, shows a few things to consider that will help ensure your product or gift makes it to it's destination in one piece.The items you'll need for this video are: Packing Paper Bubble Wrap Shipping Boxes

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How to use Curling Ribbon

Curling ribbon is easy to use, but we often hear "why don't my curls look like the pictures?" He are some quick tips on how to control the curls when using curling ribbon.

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How to Wrap A Gift Box

A few common problems with gift wrapping, are puffing of the paper and unsightly seams. This video will show you quick tips to avoid these issues when wrapping a gift.

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