Congrats to our Packaging Scholarship Winner!

We wanted to say a big congratulations to the Premier Packaging Scholarship winner Jershayla J. Below is the essay she submitted.The Packaging IndustryA Scholarship report by: Jershayla J.Small and major corporations alike know packaging, marketing, engineering and  [...]

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12 Ways to Boost Your Summer Retail Sales in 2015

The summer is typically a slow time for independent retailers. As we move into mid July that truism has probably become painfully obvious to you. But there is no need to fret because here are some ways you can take on the infamous challenge small businesses call “the summer slump”.In the realm of personal finance there is [...]

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Bargain Hunting Made Easy

I think I’m like most people when I say “I like a bargain”! I don’t just mean I get excited when I get a 5% or 10% off coupon to a website that I normally frequent. I mean like 50% off on something I was going to purchase for $100 and it cost me $50. I get the same feeling when I put on a jacket that I haven’t worn in a [...]

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THE ADVANTAGE OF CUSTOM PRINTED TISSUE

Gift wrapping the customer’s purchases has long been a tradition for many gift and jewelry shops as well. While we are seeing a trend towards gift bags and away from gift boxes, there is still an overwhelming demand for tissue paper to either stuff in the bag or fold over the purchased product in a gift box.Are you [...]

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Is Omnichannel for Small Biz or Just the Big Boxes?

The internet is supposed to be the great equalizer, scrappy small businesses can compete head to head with Goliath sized competitors if their willing to put in the work. To some extent that is the case, many small retailers have reported solid through ecommerce channels and all around the cost of doing business online is [...]

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Better Business Bureau, an expense or an investment?

As a small business we’re all inundated with places to spend our hard earned profits. Many of these expenditures are on things that don’t help us grow our business, but are necessary evils, such as; trash collection, rent, water, etc. I call these pure expenses. Then there are expenditures that I consider investments [...]

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Packaging Cookies and Other Gourmet Gifts

Gifts aren’t just for the big holidays or life events. There are many times when an every day gift is the perfect way to lift someone’s spirits or enhance a friendship. Often these every day gifts (or “just because” gifts as I call them) take the form of a gourmet treat. Why? Because, many of our memories revolve around [...]

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TIPS FOR RECEIVING YOUR MERCHANDISE ORDERS

Whether you are a distributor or a retail merchant, you are constantly receiving product that you have ordered. In our customer service department we receive calls daily where our customers call in to tell us they didn’t receive a product or they got the wrong item in their order.If you call right away, in most instances [...]

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How to Gift Wrap Anything Like a Pro

Those gifts in the catalog or online all look so beautiful, with their perfect bows, and stylish gift patterns. So you buy the same gift wrap, and the perfect matching ribbon. But somehow your gift still looks on the frumpy side when you’re all done. Believe it or not , there is just one simple secret you need to know to [...]

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ARE TRADES SHOWS ESSENTIAL TO YOUR BUSINESS?

How do you find new products to sell in your store? Do you attend every trade show in your area or even travel hundreds of miles to see what is new? As a Marketing Manager, I have attended trade shows all over the east coast. I find them very informative, vastly stocked with thousands of booths and vendors, which can be [...]

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