If you are interested in jewelry photography, chances are you have already been involved in other styles of photography. You have probably quickly learned that there are several techniques utilized for photographing different types of objects or subjects so that the results deliver the most optimal, sharp, colorful and detailed image possible. Photo Credit Gnilenkov [...]

It is with great excitement that we present our  eBook Mastering  Social Media: The Guide to Boosting Ecommerce Profits for Indie  Retailers to you. This is our very first eBook, so we’ve taken care to make it all-inclusive and accessible to digital natives and digital newcomers alike. Download our new ecommerce guide to social media [...]

Global warming is an urgent problem facing our planet, but retailers are in a unique position to contribute to climate change prevention efforts. Dealing with large volumes of goods and having control over large spaces and employee culture means that a simple switch can have a noticeable impact when adopted by a retailer. Corporations such [...]

For crafters looking to sell their goods, the idea of breaking into craft fairs may be both exciting and nerve-wracking. There’s the cost of raw materials, the cost of gas, the cost of booth space and of course pressure from online craft sites like Etsy. With all these costs even seasoned craft fair vendors have [...]

It’s not easy to be a gift shop owner in this economy. For many, sales are down while rents are up, and the competition from big-name chain stores is discouraging at best. What’s a mom-and-pop gift store to do? As you probably already know, there’s no one simple answer. But there is help!  For this [...]